Project Description

Client & Context
Emerald Egypt is a facility management company committed to innovation and sustainability. With services that range from property maintenance to eco-conscious operations, they needed a corporate identity design that communicates reliability, professionalism, and their forward-thinking environmental values.

Objectives

• Create a modern logo that embodies trust and sustainability.
• Develop a comprehensive corporate identity system adaptable across sectors.
• Ensure brand consistency across marketing materials, presentations, and on-site signage.
• Position Emerald Egypt as a leader in facility management and eco-friendly operations.

What We Delivered

• Logo Design: A bold, contemporary mark reflecting sustainability and growth.
• Visual Identity System: Guidelines for color palette, typography, and layouts suitable for digital and physical branding.
• Corporate Materials: Stationery, presentations, and branded assets aligned with the company’s premium positioning.
• Eco-Focused Visual Elements: Vibrant graphics emphasizing clean energy and environmental responsibility.

Process & Tools

• Industry research into facility management and sustainability trends.
• Design exploration focused on green color systems and strong geometric visuals.
• Final assets delivered via Adobe CC, ensuring adaptability for print, digital, and environmental branding.

Results

• A cohesive identity system that improved visibility in proposals and tenders.
• Stronger brand recognition among clients in real estate and facility management sectors.
• Enhanced credibility as a modern, environmentally responsible service provider.

Why It Matters

In facility management, trust and consistency are critical. Emerald Egypt’s new identity reflects their values while providing a professional image that aligns with client expectations and market demands.

Build Your Sustainable Brand

If your company operates in facility management or eco-driven industries, DMA can help create a brand identity that communicates both professionalism and sustainability—ensuring your brand resonates with clients and partners.

Project Information

• Client: EMERALD EGYPT
• Period: 2020
• Location: Egypt
• Category: Construction & Facility Management